Campaign
 
 
Universal Studios HollywoodNow more than ever, kids need to be bold. Instead of telling kids to play prince and princess, Universal’s showing kids that it’s way more powerful to live boldly.








Creative

Director: Tobias Granström
Chief Creative Officer: Bobby Pearce
Executive Creative Director: Ben Purcell
Creative Director: Jamie Cohen
Creative Director: Basil Cowieson
Copywriter: Chris Santaiti