California Lottery

It’s easy to get lost in a good book. And with CA Lottery’s six page scratchers, it’s no exception. The Deluxe 7’s Playbook has a unique game on each page. To get even more meta, we made a game about people getting lost in it.





Creative Director / Greg Buri
Creative Director / Basil Cowieson
Copywriter / Nicole Lague
Animation and Illustration / RESN




Mark