TRACEY
CHAN – ART DIRECTOR










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NIKE POWER OF SPORT


The power of sport can come form anyone. We had kids challenge pro Nike athletes to redefine the way they saw their sport. This four-part series was a testament to how far we can push play time, even getting Lebron James to rap.

The launch of our pilot got over 1 million views within a month. Here’s a sneak peak on some of the graphics we did for the other episodes. 
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UNIVERSAL PARKS & RESORTS  


Now more than ever, kids need to be bold, and Universal wants to be a part of that growth. Instead of telling kids to play prince and princess, we wanted to let kids know that it’s okay to live boldly.

This included: broadcast, extensions, out of home, banners, snapchat content, even the website relaunch.

Premiered during the Winter Olympics. Featured on the drum creative works.









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KIA STINGER 


Print for Sports Illustrated.





KIA CADENZA w. VALETS


Kia isn’t normally associated with luxury, so we needed to prove our credibility as a luxury player by enlisting the expertise of other unassuming luxury experts.

Who drives more luxury cars than anyone? Your first guess might be a duke or a mogul. Au contraire. It’s the valet who parks their cars. So, we leveraged their talent and expertise to prove that the Cadenza is just as impressive as its costly competitors.

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